Success Case by Tekne
Applied to the monitoring of a mobile APP analytics
A company from the Fintech industry dedicated to the development of financial education products, has a mobile application for its end users. This application is linked to Google Cloud Platform, more specifically, to the Google Analytics service that allows obtaining statistics from it.
However, the commercial department of the company realized there were certain problems regarding the handling of the usage data of its application:
This company wanted to achieve a better management of the data coming from its application and for this they wanted to:
After working with us, the company now has:
>> Dashboards that make it possible to know the situation of the company in relation to the use of its mobile application, the creation of customer profiles according to their behavior, and the generation of commercial strategies based on it.
These dashboards have indicators such as:
- Online users
- User at risk of Churn
>> A safe and efficient environment to provide data to Dashboards and applications quickly, optimizing infrastructure costs.
>> An environment that allows scalability, that is, that it can be adapted without losing quality in services with continuous growth in a fluid manner.
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